School of Media & Communication

School of Media & Communication

Create, inform, and inspire with programs in journalism, digital media, and public relations. At Abide University, you’ll develop the skills to navigate and shape the evolving media landscape.

Degree Programs

B.A. in Journalism & Mass Communication

Develop skills in reporting, writing, editing, and multimedia storytelling across various platforms, grounded in ethical journalism practices.

Specializations:

  • Broadcast Journalism (TV & Radio)
  • Print & Online Journalism
  • Investigative Reporting
  • Photojournalism & Visual Storytelling

Features hands-on experience with student media outlets, newsroom simulations, and internships with media organizations.

B.Sc. in Digital Media & Strategic Communication

Master the creation and management of digital content, social media strategies, public relations campaigns, and online brand building.

Core Areas:

  • Social Media Management & Analytics
  • Digital Content Creation (Video, Graphics, Web)
  • Public Relations & Crisis Communication
  • Digital Marketing & Advertising

Includes projects with real clients, digital portfolio development, and training in cutting-edge media software.

M.A. in Strategic Communication & Public Relations

Develop advanced skills in crafting compelling narratives, managing organizational reputation, and leading strategic communication initiatives.

Concentrations:

  • Corporate Communication & Reputation Management
  • Nonprofit & Advocacy Communication
  • Digital Public Relations & Influencer Marketing
  • Global Communication Strategies

Offers campaign development projects, crisis communication simulations, and a thesis or capstone option.

M.Sc. in Digital Media Innovation

Explore the frontiers of digital media, focusing on emerging technologies, interactive storytelling, and innovative content strategies.

Focus Areas:

  • Interactive & Immersive Media (VR/AR)
  • Data Journalism & Visualization
  • User Experience (UX) Design for Media
  • Media Entrepreneurship & Product Development

Includes projects in our media innovation lab, development of new media products, and collaborations with tech startups.

Ph.D. in Media & Communication Studies

Conduct advanced scholarly research on the role of media in society, communication theory, and the impact of emerging technologies.

Research Areas:

  • Media Effects & Audience Research
  • Political Communication & Public Opinion
  • Digital Culture & New Media Theory
  • Critical Media Studies & Cultural Analysis

Features original dissertation research, advanced theoretical seminars, and opportunities for teaching and publication.

Certificate in Digital Content Creation

Develop practical skills in producing engaging digital content, including video, audio, graphics, and interactive media for various platforms.

Focus Areas:

  • Video Production & Editing
  • Podcast & Audio Storytelling
  • Graphic Design for Digital Media
  • Web Content Strategy & SEO

Highlights hands-on production workshops, portfolio development, and industry software training.

Experiential Learning & Production Studios

Abide TV & Radio Stations

Gain hands-on experience in broadcast journalism, program production, and station management at our student-run media outlets.

"The Abide Chronicle" (Student Newspaper & Online News)

Develop your reporting, writing, editing, and digital publishing skills by contributing to our award-winning student news platform.

Strategic Communication Agency (Student-Run)

Work with real clients on public relations campaigns, social media strategies, and branding projects under faculty guidance.

Digital Media Production Studios

Access state-of-the-art video and audio recording studios, editing suites, and multimedia labs for your creative projects.

Immersive Media Lab (VR/AR)

Explore and create content for virtual and augmented reality platforms, pushing the boundaries of storytelling and user experience.

Media Internships & Co-op Placements

Secure valuable internships with news organizations, PR firms, advertising agencies, production houses, and digital media companies.

Meet Our Faculty

Dr. Anya Miller
Dr. Anya Miller
Professor of Journalism Studies
"Media ethics, investigative journalism, and the future of news."
Professor Ben Lee
Prof. Ben Lee
Associate Professor, Digital Media & Design
"Interactive storytelling, UX/UI design, and emerging media technologies."
Dr. Sofia Santos
Dr. Sofia Santos
Assistant Professor, Strategic Communication
"Public relations theory, crisis communication, and corporate social responsibility."

Student Life & Professional Organizations

Media & Communication Student Union (MCSU)

The primary student organization, hosting networking events, workshops, guest speakers, and social gatherings.

Society of Professional Journalists (SPJ Chapter)

Connect with professional journalists, participate in ethics training, and access resources for journalism careers.

Public Relations Student Society of Abide (PRSSA Chapter)

Develop PR skills, network with professionals, participate in campaign competitions, and build your portfolio.

Abide Film & Video Club

Collaborate on film projects, host screenings, and learn about filmmaking techniques from peers and professionals.

Research Centers & Media Innovation

Center for Media Impact & Social Change

Researches how media can be used to address social issues, promote civic engagement, and foster positive change.

Digital Futures Lab

Explores emerging digital technologies, their impact on communication, and innovative applications for media industries.

Institute for Communication Ethics & Policy

Focuses on ethical challenges in media, journalism, and strategic communication, and contributes to policy discussions.

Global Media & Communication Research Group

Studies international media systems, cross-cultural communication, and the role of media in global affairs.

What Our Students Say

Working at Abide TV was the best part of my B.A. I learned everything from reporting to production, and it prepared me for my first job in broadcast.
— Kenza A., B.A. Journalism '24
The Digital Media program gave me the creative and technical skills to thrive. The faculty are industry professionals who really care.
— Liam B., B.Sc. Digital Media '23
The M.A. in Strategic Communication provided deep insights and practical campaign experience that directly led to my promotion.
— Sofia C., M.A. Strategic Comm '22

Frequently Asked Questions

How do I apply to the School of Media & Communication?
Applications are submitted online via the Abide University admissions portal. Requirements include transcripts, a personal essay outlining your media interests, letters of recommendation, and potentially a portfolio or writing samples for certain programs.
What kind of experiential learning opportunities are there?
We offer extensive hands-on experience through student-run media (TV, radio, newspaper), a strategic communication agency, digital media production studios, immersive media labs, and numerous internship opportunities.
What career paths can graduates pursue?
Graduates work as journalists, editors, broadcasters, digital content creators, social media managers, public relations specialists, advertising executives, media researchers, communication consultants, and in many other roles across the media and communication industries.
What software and equipment will I have access to?
Students have access to industry-standard software like Adobe Creative Cloud (Premiere Pro, Photoshop, Illustrator, Audition), Final Cut Pro, AVID Media Composer, social media analytics tools, and professional-grade cameras, audio equipment, and studio facilities.
Are scholarships available for media students?
Yes, Abide University offers various scholarships. The School of Media & Communication also has specific scholarships based on merit, talent, and financial need. We encourage all prospective students to apply.
Who can I contact for more information?
For detailed program inquiries, please email [email protected] or visit the School of Media & Communication Admissions Office.

Amplify Your Voice

Ready to tell compelling stories, engage audiences, and lead in the dynamic world of media? Apply now or connect with an advisor to explore our innovative communication programs.

Apply Now